Lexology published the latest edition of the Pharmaceutical Trademarks guide. The publication describes key regulations including parallel imports, anti-counterfeiting and enforcement, advertising, generic substitution and provides insights to recent trends and prospects for future development.
Sascha Pres, Margret Knitter, Christina Kufer, Lara Guyot und Carlos Pons-Fuster Montaner have contributed the chapter focused on the European Market.
Read the chapter here for free.